Manchester's Short-Term Rental Market

Manchester is widely recognised as a city full of potential for property investors. With a thriving economy, a growing population, and a vibrant cultural scene, the city offers a compelling case for various types of property investment. Among the most attractive options is the short-term rental market, which allows landlords to maximise returns while catering to the city’s growing visitor and corporate demand. This guide explores Manchester’s short-term rental opportunities, key market drivers, and how investors can make the most of Manchester's property market.

A short-term let refers to a property rented out for periods ranging from a few nights to six months. These rentals, often facilitated by platforms like Airbnb, provide landlords with an opportunity to capitalise on high nightly rates and growing demand.

Manchester’s short-term rental market caters to two primary groups: tourists and corporate clients. Tourists are drawn to the city’s rich cultural offerings, sporting events, and vibrant nightlife, while corporate bookings come from professionals attending training sessions, conferences, or short-term work placements. These diverse demand drivers make short-term lets an attractive investment option.

Manchester is uniquely positioned to thrive in the short-term rental market for several reasons:

1. Booming Tourism: Named a top global destination by Lonely Planet in 2023, Manchester continues to attract millions of visitors annually. With a growing number of international and domestic tourists, the city’s tourism economy generates £4.65 billion annually, supporting over 45,000 jobs.
2. Corporate Demand: Beyond tourism, Manchester hosts numerous conferences and business events, creating strong demand for corporate short-term lets. Professionals visiting for work-related stays often prefer the comfort and convenience of private rentals over hotels.
3. Unmatched Connectivity: Manchester’s extensive transport links include Manchester Airport, tram and train networks, and major motorways like the M60 and M62. This accessibility enhances its appeal as a destination for both leisure and business travellers.
4. Growing Population: According to the Office for National Statistics (ONS), Manchester’s population grew by 9.7% over a decade, reaching over 552,000 in 2021. This population growth, coupled with a constrained housing supply, fuels demand for flexible accommodation, such as short-term rentals.

An AST (Assured Shorthold Tenancy) typically involves renting a property on a fixed-term basis for six or twelve months. While ASTs offer stability, short-term lets provide landlords with the potential to earn significantly higher income.

For example, a two-bedroom apartment in Manchester city centre rented on an AST might achieve £1,000 per month. However, the same property as a short-term let through platforms like Airbnb could generate nearly double this amount with just 80% occupancy. Additionally, short-term lets offer landlords the flexibility to block out dates for personal use, a feature not available with ASTs.

This flexibility and higher earning potential make short-term lets an attractive option for landlords in Manchester’s thriving property market.

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CasaCity specialises in helping investors unlock the full potential of Manchester’s short-term rental market. From sourcing prime investment properties to providing hands-on management services, CasaCity ensures a smooth and hassle-free experience for landlords.

With expert market insights and a proven track record, CasaCity can handle everything from guest communication to property maintenance, allowing landlords to enjoy higher returns without the stress of day-to-day operations. Whether you’re a first-time investor or expanding your portfolio, CasaCity is your trusted partner in Manchester’s property market.